Sales Training Reading List

reading list for salespeople, recommended books

Although some people are born with a natural ability to sell, all first-rate salespeople have perfected their craft through years of reading, research, and practice. As part of our sales training courses and selling skills workshops and seminars, we recommend the following resources. Each talks about the art and science of sales and tactics that you can put into place immediately. All titles are available on amazon.com.

General Sales Reading

  • Selling 101: What Every Successful Sales Professional Needs to Know
  • The ABC of Sales: Lessons from a Superstar
  • 25 Most Common Sales Mistakes and How to Avoid Them

Relationships and Sales

  • How to Win Friends & Influence People
  • Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants

Sales Specific to Today’s Environmental

  • SNAP Selling: Speed Up Sales and Win More Business with Today's Frazzled Customers
  • Smart Selling on the Phone and Online: Inside Sales That Gets Results

Sales Coaching

  • Coaching Salespeople into Sales Champions: A Tactical Playbook for Managers and Executives

For more information about sales training short courses and workshops or multi-day programs sales programs, contact us at This email address is being protected from spambots. You need JavaScript enabled to view it. .