Course Highlights
This hands-on train-the-trainer course will:
- Offer guidelines for successfully using videos in training courses and workshops.
- Introduce a proven process for creating a range of video types: demonstrations, explainers, and dramatizations.
- Review the pluses and minuses of various technologies.
Course Overview
Videos, when used strategically, can elevate the effectiveness and engagement of training programs. Yet, when applied without intention, they risk causing disengagement, distracting from key messages, or reducing a program’s credibility. This hands-on workshop provides participants with practical guidance for integrating video into their training to captivate audiences, reinforce key learning points, and diversify delivery methods.
The course begins by examining why and how to use videos as a learning tool, exploring both their benefits and potential pitfalls. Participants will review existing video clips to learn evaluation criteria, ensuring they select content that aligns with training goals and resonates with their audience. From copyright basics to tools for finding and adapting videos, this course covers the entire video process, from selection to customization.
For times when existing clips don’t meet their needs, participants will explore the fundamentals of creating their own videos. They will learn techniques for scriptwriting, visual storytelling, and adapting content to different formats. The workshop also reviews low-cost video creation tools and accessible editing software that allows facilitators to produce professional, concise, and effective videos tailored to their training sessions.
Designed as a practical guide, this course encourages participants to roll up their sleeves and engage in hands-on video evaluation, creation, and editing, equipping them with the skills needed to create dynamic learning experiences that keep their audiences engaged and their content memorable.
The following outline highlights some of the course’s key learning points. As part of your training program, we will modify content as needed to meet your business objectives. Upon request, we will provide you with a copy of participant materials prior to the session(s).
Program Objectives
At this program’s conclusion, participants should be able to:
- Outline the benefits and potential drawbacks of using videos in the classroom.
- Explain copyright and how it applies to the use of existing video.
- Evaluate a video before using it in the classroom.
- Choose appropriate places in their training design to include videos.
- Create a training video if none exists that addresses their design needs.
- Use a range of video creation and editing tools.
- Produce several videos to address the same training goal.
Workshop Modules
- Let’s Go to the Movies: Understanding the Landscape
- Critics’ Corner: Evaluating Videos for Training Effectiveness
- The Vault: Finding and Using Existing Video Clips
- The Perfect Script: Creating a Narrative
- The Cutting Room Floor: Tools and Rules for Editing
- Drama, Comedy, Horror, How-To: Choosing the Right Format for DIY Videos
- Roll Cameras: Movie-Making Lab
Target Audience
This workshop is ideal for groups that want to:
- Enhance their training programs with video-based content.
- Learn about the tools and techniques for creating or modifying videos.
- Understand how to use videos as an engaging learning tool.
Suggested Format
- One-Day Onsite Training Course
Questions This Program Answers About Video Use in Training
- How can we integrate videos into our training programs to boost engagement?
- What’s the best way to create training videos?
- Where can we find guidance on using video effectively for learning and development?
