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Telephone Sales Training

sales training seminar

Calling All Callers: Tools and Techniques for Better Phone Sales

Course Outcomes

This telephone sales course will:

  • Teach participants how to make the most of the telephone as a sales and communication tool.
  • Offer ideas for establishing rapport over the phone.
  • Suggest techniques for improving listening and questioning skills.
  • Provide a framework for making calls.

Available Formats

  • Conference Breakout
  • Half-Day Course
  • Webinar

Course Overview

In this day of information overload, the telephone is a tool for connecting with a personal approach. Its effective use can dramatically increase anyone's sales success.

Program Objectives

At this program's conclusion, participants should be able to:

  • Explain ways to build trust and respect.
  • Learn to warm up their sales approach if fearful of cold calling.
  • Identify ways to make a positive first impression.
  • Explain strategies that will help them speak to the decision maker.
  • Create a script to maximize efficiency on the phone.
  • Learn what to say to create interest, handle objections, and close the sale.

The following outline highlights some of the course's key learning points. As part of your training program, we will modify content as needed to meet your business objectives. Upon request, we will provide you with a copy of participant materials prior to the session(s).

Workshop Outline

Touch That Dial: Change Your Outlook
To start the program, participants  will explore what the status quo means for participants and for their customers. Next, they will examine ways to build trust and respect.
Uncross Those Wires: The Importance of Good Communication Skills
During this portion of the program, participants will develop their listening and questioning skills, and they will practice a script that can be used for any sales call.
Operator Assistance: Pre-Call Planning
We do not believe in a canned call, but we do believe in a planned call. This segment will explain the difference between those types of calls and how to sound natural and not over rehearsed.
Phone Tag and Call Backs: Dealing with the Unexpected
In this portion of the program, participants will discuss some ways to make the most of voicemail: what every message should include, how to leave messages that get results, and what solutions are available for flubbed messages that cannot be re-recorded. They also will identify ways to avoid missed opportunities by tracking their calls and following up.
No Hang-Ups: Closing the Sale
This final part of the course provides participants with some ways to ask for and close sales.

By the end of this program, participants should be comfortable using the telephone as a sales tool.

Questions This Page Answers About Telephone Sales Training

  • What companies offer a sales training course that focuses exclusively on telephone sales?
  • Where can I find a phone selling course?
  • I need to train my employees to sell over the telephone.  Who has something like this?