Course Highlights
This etiquette workshop targeted to retail sales professionals will:
- Outline the behaviors to drive customers through your doors or send them running in the other direction.
- Identify the cost to the bottom line created by negative actions taken by employees.
- Help employees understand how they should dress to communicate an image that says, “I’m here and ready to serve.”
- Review service language and its impact on the service experience.
Course Overview
The retail landscape is fiercely competitive, but what truly sets a business apart? It’s the service team. This hands-on etiquette training program goes beyond good manners; it empowers employees to create a positive service experience that drives loyalty and sales.
Participants will learn to craft a welcoming environment that makes a positive first impression on every customer. They’ll gain insights into the financial impact of happy customers – and the cost associated with losing them. The program also discusses the importance of mental and physical preparedness for each workday, effective communication skills, and techniques for navigating challenging interactions.
The following outline highlights some of the course’s key learning points. As part of your training program, we will modify content as needed to meet your business objectives. Upon request, we will provide you with a copy of the participant materials prior to the session(s).
Program Objectives
At this program’s conclusion, participants should be able to:
- Explain what behaviors lead to a positive or negative first impression.
- Outline the expense of losing customers.
- Prepare mentally and physically to show up ready to work.
- Describe proper workplace attire.
- Choose words that reflect courtesy and professionalism.
- Demonstrate how to say “no” politely.
- Navigate challenging situations and behaviors.
Workshop Modules
- First Impressions: Which One Do You Make?
- Show Me the Money: How Much Does This Cost?
- Opening Moves: What to Do First
- What to (or not to) Wear: How Do You Look?
- Communication Skills: What Message Are You Sending?
- Difficult Customers: Dealing Diplomatically with Challenges
Target Audience
This workshop is designed for groups that want to:
- Polish their professional image.
- Refine their communication skills.
- Appear confident and poised under pressure.
Suggested Format
- One-Day Onsite Training Course
Questions This Page Answers About Etiquette Training for Retail Employees
- Who offers a professionalism course for retail employees?
- Who can help me improve my retail team’s professionalism?
- My retail staff needs to up its professionalism. Where can I find a workshop that covers the fundamentals?